Connecting with customers and boosting Brazilian agribusiness
TCP Partners are pleased to announce their participation in the 29th edition of Agrishow, the largest agribusiness fair in Latin America, held in Ribeirão Preto (SP). This year, Agrishow recorded R$13.608 billion in business intentions, a growth of 2.4% compared to 2023, and attracted approximately 195 thousand visitors.
During the fair, the TCP Partners team had the opportunity to visit more than 20 customers in the fertilizer, silo and storage, agricultural parts, irrigation and tractor sectors. These interactions were fundamental to strengthening their partnerships and better understanding the specific needs of each segment, strengthening commitment to excellence and innovation in the agricultural sector.
The experience at Agrishow was enriching, highlighting the fair's exceptional mobility and infrastructure, which provided an even better experience for visitors, including family farming. Despite current challenges, such as adverse weather, high interest rates and lack of controlled resources, the fair exceeded the expectations of rural producers, highlighting the resilience and potential of Brazilian agribusiness.
The prospects for next year are exciting and TCP Partners and have already marked Agrishow 2025 on the calendar, which will take place between April 28th and May 2nd. They hope to continue contributing to growth and innovation in agribusiness, maintaining a constant and constructive dialogue with our customers and partners.
TCP Partners thank all their customers and partners who they met us at Agrishow 2024 and the fair organizers for such a successful event and build an even stronger future for Brazilian agribusiness together!
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